1. Website Eligibility
Publishers must own or control the registered domain. Websites under construction or consisting exclusively of ad aggregators without content are ineligible.
2. Ad Unit Placement Rules
Ad units must be placed in visible areas without stacking, obscuring navigation elements, or auto-refreshing in under 30 seconds.
3. Traffic Integrity Standards
Publishers may not incentivize clicks (e.g. "Click this ad to get satoshis"), generate automated bot hits, or purchase unverified traffic exchange views.
4. Violations & Penalties
Violations result in warning escalation (Level 1 to Level 3) pursuant to Section 121, temporary payout freezes, and potential marketplace delisting.